SEO Strategy
Custom roadmaps built around your goals, your market, and your competitors. Every campaign starts with data, not guesswork.
Learn moreFreelance SEO Consultant, Manchester & Stockport
I'm a freelance SEO consultant with 18 years of experience turning underperforming websites into traffic and revenue machines. No agency bloat. Just expert SEO, direct from the source.
About
Most agencies take your money then hand your account to a junior. With MM SEO, you deal directly with me. I'm a senior SEO consultant with 18 years of experience across agency and in-house digital environments in the UK.
I've helped eCommerce brands, professional service firms, and local businesses in Manchester, Stockport, and beyond achieve consistent, measurable growth through evidence-based SEO, not guesswork.
Based in Stockport — I serve clients across Manchester, Cheshire, and the UK. Whether you're a local business in Stockport or a national brand looking for a freelance SEO consultant who delivers results, I offer the same direct, expert service with no agency layers in between.
Services
From technical foundations to content strategy and link building, everything your site needs to outrank the competition.
Custom roadmaps built around your goals, your market, and your competitors. Every campaign starts with data, not guesswork.
Learn moreCrawl audits, Core Web Vitals, indexation, structured data, site speed. I fix the issues that stop Google from seeing your site.
Learn morePrecision keyword mapping that aligns search intent with your commercial objectives. Find the terms your customers actually use.
Learn moreContent optimisation, meta data, internal linking, and page structure. Tuned to rank and convert.
Learn moreQuality backlinks through digital PR, blogger outreach, and content-led link acquisition. Authority that's earned, not bought.
Learn moreGoogle Business Profile optimisation, local citations, and geo-targeted content. Dominate searches in Manchester, Stockport, and your key local areas.
Learn moreProven Results
Illuminated Mirrors
eCommerce · UK
Illuminated Mirrors were struggling with declining rankings, over-optimised content, and technical issues holding back crawlability. I conducted a full technical audit, rewrote their site content around search intent, launched an on-site blog strategy, and built authority through targeted blogger outreach.
"I make a 25%, and growing, profit increase with MM SEO. It's as simple as that."
Number 1 Plates
Automotive eCommerce · UK
Number 1 Plates engaged MM SEO to boost brand awareness and drive organic traffic. Starting with an in-depth technical audit, I identified crawl issues and content gaps, then built a comprehensive keyword strategy backed by competitor and persona research.
I start by understanding your business goals and diagnosing your current SEO position: what's working, what's broken, and where the biggest opportunities are.
A bespoke SEO roadmap aligned to your commercial objectives, prioritised by impact and deliverable in a realistic timeframe.
From technical fixes to content and outreach, I handle the work directly. No account managers, no junior team members.
Regular, clear reporting showing exactly what's moving and what it means for your business. Campaigns evolve as the data evolves.
Sectors
Whether you're a local Manchester business or a national eCommerce brand, if SEO can move the needle, I can help.
The legal industry is one of the most competitive search landscapes in the UK. Potential clients search for solicitors, family law firms, and conveyancers the same way they search for anything else: Google.
I build keyword strategies around the specific practice areas your firm wants to grow, optimise your local search presence to dominate searches in your area, and develop authoritative content that establishes your firm as a trusted choice. Ideal for boutique firms and regional practices who want to reduce reliance on referrals.
Discuss your sector →Property search starts online, and the agents who rank highest win more valuations. I help estate agents capture high-intent searches from people actively looking to sell, let, or buy, through targeted local SEO, Google Business Profile optimisation, and content that answers the questions your customers are already asking.
Whether you're an independent agency or a regional group, I'll build a strategy around your key locations and property types.
Discuss your sector →eCommerce SEO is where I've delivered some of my most significant results, including 552% revenue growth and 99.5% revenue increases for clients. From technical audits of Shopify, WooCommerce, and Magento stores to category page optimisation, product content strategy, and link building, I understand the commercial realities of online retail.
Every recommendation is made with conversion in mind, not just rankings.
Discuss your sector →Accountants, consultants, surveyors, architects. Professional services firms often have brilliant local reputations but limited online visibility. I help you translate your expertise into search rankings, attracting qualified enquiries from people actively looking for what you offer.
Thought leadership content, local SEO, and technical foundations combine to build durable online authority.
Discuss your sector →As a small business, you're competing against larger companies with bigger marketing budgets. Smart, focused SEO is how you level the playing field. I work with small businesses across Manchester and the UK to identify the highest-impact opportunities given your budget and timeline, and execute them efficiently.
No bloated retainers, no services you don't need.
Discuss your sector →Photography is a highly visual industry, but clients still find you through search. Wedding photographers, commercial photographers, and portrait studios all benefit from strong local SEO and keyword strategies built around the services and locations they cover.
I help photographers rank for the searches that matter most and convert that visibility into bookings.
Discuss your sector →Most salon bookings start with a local search. Whether your clients are looking for a hair salon, nail bar, or aesthetic clinic, appearing at the top of Google Maps and organic results is critical. I help salons optimise their Google Business Profile, build local citations, and rank for the treatments and locations they serve.
More visibility means more bookings.
Discuss your sector →Financial services SEO requires particular care. YMYL pages are held to a higher standard by Google, meaning E-E-A-T signals matter more than ever. I work with IFAs, mortgage brokers, and financial planning firms to build content authority, technical credibility, and local search visibility, all within the regulatory constraints of the sector.
Discuss your sector →Testimonials
FAQs
Most campaigns begin showing meaningful movement in 3–6 months. Highly competitive keywords can take 9–12 months. I'll give you an honest, realistic timeline in our initial consultation, not the promises you'll sometimes get elsewhere.
You get direct access to the person doing the work. No junior account managers, no inflated overheads, no being deprioritised when a bigger client comes along. For most SMEs, a specialist freelancer delivers better results for less money than a mid-tier agency.
Yes. I work with clients across the UK. While based in Stockport, the majority of my work is remote. I have clients from London to Edinburgh.
I've delivered results across eCommerce, legal services, hospitality, financial services, professional services, and more. If your customers use Google to find businesses like yours, SEO can work for you.
Yes. A standalone technical SEO audit is a great entry point if you're not ready for an ongoing retainer. You'll receive a prioritised action plan you can act on immediately, whether with me or in-house.
You'll receive monthly reports covering rankings, organic traffic, and the commercial outcomes that matter. No vanity metrics, just the numbers that reflect real growth.
Get in Touch
Book a free 30-minute consultation. No hard sell, just an honest conversation about what SEO can do for your business.